Media Contacts
Recent Blog Posts
Mar 12, 2010
Top 5 PR Steps to Boost Your Clients Online Media Strategy
While the fundamental principals of PR remain the same, t...
Mar 01, 2010
Staying In Front of the Story in a New Media World
Photo credit:www.flickr.com/photos/bz3rk/ CC BY-NC...
Jan 27, 2010
Ten Reasons Why You Need a Better Online Newsroom in 2010
Many of us start the new year with a new set of goals, and high hop...
In the News
Aug 11, 2009
Report: Social media falls mostly to PR
LOS ANGELES: PR leads digital communications at 51% of organizations, while marketing leads 40.5% of the time, according to the 2009 Digital Readiness Report from iPressroom, Korn/Ferry International, and PRSA.
Sep 25, 2008
Join Chris Bechtel at PRSA's New Media Seminar
The PR industry is helping redefine how organizations communicate using new media. While this brave new world is ripe with opportunity, the challenge for PR pros is finding a way to stay up-to-speed on the latest technologies, tools and trends.
Sep 17, 2008
New Event: APOC Presents The Mixergy Viral Forum
Join iPressroom's Chris Bechtel as he speaks at APOC/Mixergy viral video conference.
Sep 12, 2008
5 Ways to Create Good Content - The Chris Bechtel Interview
We've all heard that "Content is King", but how do you come up with it? iPressroom's Chris Bechtel talks to Mixology.com about the best strategies for creating compelling content.
Sep 06, 2007
PR Week - 'Momcasts' grow as a source for enlightening parents
Randi Schmelzer - April 24, 2006
Packing lunches, changing diapers, running errands, and downloading podcasts? If one of the latest trends in Internet programming is any indication, that's exactly what moms are doing.
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Feb 01, 2007
MarketingSherpa - Email Marketing Award Winners 2007
In April 2005, Schwartzman & Associates launched a podcast for iPressroom, a privately held company in which the agency retains an equity stake.
Oct 11, 2006
L.A. Opera upping its 'hip quotient' via Web
Take a famous choreographer who is used to the rhythms of Madonna, the casual banter between world-class vocalists and the rise of YouTube and MySpace, and opera may well be on its way to a new renaissance.
Jun 15, 2006
Podcast: 'Casting for Marketing & PR'
The tables are turning, once again, on traditional media. Initially, the only way marketers could disseminate their communications in any significant volume was on the coattails of online publishers.
Apr 27, 2006
Smaller Is Better With Podcasting
iPressroom Founder and Chairman Eric Schwartzman moderted the session entitled "Podcasts and vidcasts for marketing and public relations. The panel consisted of CP+B VP/Director of Communications Katie Kempner, TNC New Media Founder and CEO Tim Borkquin, The Gilmore Gang's Steve Gilmore and Kelly Wagman.