Education and Training

Teach your employees and executives how to develop an effective new media communications strategy through hands-on exercises and case studies that teach participants how to integrate new media, social media, online pr, web marketing, search marketing, email marketing and more into your campaigns. Whether it's new media marketing outreach, social media communications or an intranet-based internal communication program, let us guide your team through a strategic new media planning session to minimize risk and accelerate your time to market.

 

iPressroom's New Media Training Courses and one-day boot camps have been used to educate employees on how to leverage social media within organizations such as Johnson & Johnson, Toyota, the U.S. Department of State, AARP, City National Bank, the Environmental Defense Fund, the Public Relations Society of America, UCLA, Brigham Young University, the Government of Singapore and many others. Now you can sharpen your strategic online communications skills, acquire critical internet marketing training and learn the latest internet marketing tools that will help you increase your web traffic and conversions with innovative ideas and practical solutions.

What You Get

• When to blog, comment or listen
• The business case for RSS, blogging and podcasting
• How to integrate new media into conventional public relations campaigns
• The basics of search engine optimization (SEO)
• Podcast development, production and distribution
• About video-on-demand and webcasts
• About social bookmarking and networking